A true taste of place. Meet agave farmer Doug Richardson, taste Ventura Spirits’ La Paloma, and enjoy a curated cocktail at the Market bar featuring locally inspired ingredients.

What if the resources we already have could help rebuild our soils? Marino Soil Foods turns California-raised Merino wool and wild, local fish scraps into specialty fertilizers designed to support microbial activity, strengthen roots, and build long-term soil health. Formed through a partnership between Cuyama Lamb and Get Hooked Seafood, Marino is keeping nutrients circulating close to home.

At Hollister Ranch, the land itself is an ingredient. Taste T.W. Hollister vermouth, enjoy a curated cocktail at the Market bar, and learn how botanicals and regenerative practices come together on the ranch.

From working lands to wool. Discover how grazing, healthy soils, and land stewardship are helping build resilient landscapes across our region.

Taste regenerative agriculture in action. Meet the team, taste their Central Coast wines, and learn how regenerative practices are shaping the future of vineyards.